Comparison
Pooch vs Willdesk
Willdesk starts at $16.90. What happens when the AI conversations run out?
Published tiers: Basic $16.90/mo for 100 conversations; Pro $89.90/mo for 1,000. AI conversations beyond the plan allowance are charged at $20 per 100 on both tiers.
Where Willdesk is strong
Written honestly. If one of these matters more to you than anything below, they are the better choice.
- The lowest entry price among the established apps in this category
- AI is included in the plan rather than sold as a separate subscription
- Helpdesk features — ticketing, order tracking and a self-service help centre — alongside chat
- Unlimited agents even on the free plan, which is unusual
- Very well rated with a substantial review base
What merchants report as trade-offs
Published pricing, plus recurring themes in public reviews. Anything drawn from reviews is described as reported rather than stated as fact.
- AI conversations beyond the allowance are charged at $20 per 100 — roughly $0.20 each on published rates
- Several usage types meter separately — conversations, tracked orders and AI conversations each have their own overage rate
- The step from Basic to Pro is a large jump in monthly cost
- Billing surprises are a recurring theme in its critical reviews
The honest summary
The entry price is genuinely the lowest here and the AI is included, which we should say plainly. The thing to check is the overage sheet: with separate rates for conversations, order tracking and AI conversations, a busy month is harder to predict than a single meter.
Pricing and ratings read from apps.shopify.com/self-faq on 2026-08-05. Vendors change pricing without notice — if anything here is out of date, tell us and we will correct it.
What Pooch costs
Free
Free
100 messages
Pro
$29
1,000 messages
Business
$99
5,000 messages
One meter. No separate AI charge, no per-seat fee, no automatic top-ups.