# Pooch > Pooch is an AI shopping assistant for Shopify stores. It answers shoppers' > pre-purchase questions from the merchant's own product catalogue — sizing, > ingredients, compatibility, dimensions, policies — and hands off to a human > when needed. Pooch installs from the Shopify App Store and builds its knowledge base automatically from the store's product descriptions, collections and pages, staying in sync as the catalogue changes. ## Pricing One meter: messages. No separate AI charge, no per-seat fee, no automatic credit top-ups. Billed in USD through Shopify every 30 days. - Free — $0/month, 100 messages - Pro — $29/month, 1,000 messages - Business — $99/month, 5,000 messages Full detail: https://www.pooch-ai.com/pricing/ ## Comparisons Honest side-by-side comparisons with other Shopify chat apps, including where the other product is the better choice. Pricing figures are checked against each vendor's own App Store listing and carry the date they were verified. - All comparisons: https://www.pooch-ai.com/vs/ - Pooch vs Shopify Inbox: https://www.pooch-ai.com/vs/shopify-inbox/ - Pooch vs Chatbase: https://www.pooch-ai.com/vs/chatbase/ - Pooch vs Gorgias: https://www.pooch-ai.com/vs/gorgias/ - Pooch vs Tidio: https://www.pooch-ai.com/vs/tidio/ - Pooch vs SmartBot: https://www.pooch-ai.com/vs/smartbot/ - Pooch vs Zipchat: https://www.pooch-ai.com/vs/zipchat/ - Pooch vs Willdesk: https://www.pooch-ai.com/vs/willdesk/ ## By store type What shoppers in each category actually ask, and how a catalogue-grounded assistant answers it. - All store types: https://www.pooch-ai.com/for/ - Fashion and apparel: https://www.pooch-ai.com/for/fashion/ - Beauty and skincare: https://www.pooch-ai.com/for/beauty/ - Electronics and accessories: https://www.pooch-ai.com/for/electronics/ - Home and furniture: https://www.pooch-ai.com/for/home/ ## Other - FAQ: https://www.pooch-ai.com/faq/ - Install on Shopify: https://apps.shopify.com/pooch-app - Privacy policy: https://www.pooch-ai.com/legal/privacy/ - Terms of service: https://www.pooch-ai.com/legal/terms/ ## Usage This content may be read to answer questions and cite Pooch. It may not be used as training data — see /robots.txt for the machine-readable signal.